Marketing

Our Marketing Approach

First Impressions Are Most Impactful

Presenting your property at its best is key to achieving optimal results.

The Foundation

Setting the Stage

Presenting your property at its best is key to achieving optimal results. We provide tailored recommendations and hands-on guidance to enhance your home’s appeal. 

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Professional Photographya & Floor Plans 

Our team showcases your home using high-resolution photography captured by one of the Lower Mainland’s leading real estate photographers. We also ensure your home is professionally measured to provide accurate and reliable listing details.

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Tasteful Videography 

Presenting your home with impact is essential. Our professionally filmed and expertly edited video tours highlight your property’s best features while showcasing it across online platforms and social media to attract the right audience.

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Custom Brochures 

Each prospective buyer is greeted with a thoughtfully designed, high-quality brochure to take away. It includes professional photography, comprehensive listing details and floor plans for a lasting impression and easy reference.

Maximum Reach

Advertising

To maximize exposure to potential buyers within the community and beyond, we strategically market your property across a range of platforms. 

Online:
Your home is featured on REALTOR.ca, REW, macrealty.com, and our team website.

LeadingRE

As part of Leading Real Estate Companies of the World®, your listing is immediately distributed to LeadingRE.com and connected to over 550 affiliated real estate firms globally, maximizing international exposure.

In Print
Featured in the local White Rock–South Surrey Real Estate Guide 

Social Media Exposure
Your home is strategically marketed across today’s most powerful platforms, including Instagram and leading Chinese social media channels such as WeChat , ensuring maximum visibility to both local and international buyers.

Instagram
WeChat

Exclusive Access

Luxury Marketing

Luxury Portfolio

The only brokerage in the Lower Mainland with Luxury Portfolio International® affiliation.

Through our exclusive partnership with Luxury Portfolio International®, your home gains access to a prestigious global network. As the only brokerage in the Lower Mainland, Okanagan, and Vancouver Island with this affiliation, we position your property in front of an international audience of qualified luxury buyers.

Qualifying listings will be featured on luxury websites:

Luxury Home Marketing includes:

  • 30 days of display ads, generating approximately 15,000+ impressions of your listing
  • Featured on Macdonald Realty social media channels
  • Listed in dedicated luxury email
  • Analytics from LuxuryPortfolio.com exposure

Private Showings 

Our team will coordinate and manage private showings with qualified buyers and their agents. We ensure the utmost attention is given to highlighting every feature and unique attributes of your home and property.

Continuous Market Feedback

After each showing, we engage with buyers’ agents to obtain direct feedback, ensuring your marketing remains responsive, informed, and effective.